Pearson Education Australia PTY, Limited Pearson Education Singapore, Pte. Printed in the United States of America 10 9 8 7 6 5 4 3 2 1 ISBN 0-13-029350-4 Pearson Education LTD. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.
For information regarding corporate and government bulk discounts please contact: Corporate and Government Sales (800) 382-3419 or Company and product names mentioned herein are the trademarks or registered trademarks of their respective owners. Upper Saddle River, New Jersey 07458 Financial Times Prentice Hall books are widely used by corporations and government agencies for training, marketing, and resale. Library of Congress Cataloging-in-Publication Data CIP data available Production supervisor: Wil Mara Cover design director: Jerry Votta Cover design: Nina Scuderi Interior design: Gail Cocker-Bogusz Manufacturing buyer: Maura Zaldivar Acquisitions editor: Tim Moore Editorial assistant: Allyson Kloss Marketing manager: Bryan Gambrel Composition: Wil Mara ©2002 by Financial Times Prentice Hall An imprint of Pearson Education, Inc. To find out more about our business products, you can visit us at The Entertainment Marketing Revolutionīringing the Moguls, the Media, and the Magic to the World Al Lieberman with Patricia EsgateĪn Imprint of Pearson Eduction Upper Saddle River, NJ It is our goal to create world-class print publications and electronic products that give readers knowledge and understanding which can then be applied, whether studying or at work. We work with leading authors in the various arenas of business and finance to bring cutting-edge thinking and best learning practice to a global market. In an increasingly competitive world, it is quality of thinking that gives an edge-an idea that opens new doors, a technique that solves a problem, or an insight that simply helps make sense of it all.
HARDCORE GAMING 101 LEGEND OF BISHIN HOW TO
and learn how to create tomorrow's blockbuster properties, starting today. Discover the driving forces, key synergies, new opportunities, and advanced marketing techniques today's top companies are riding to success. The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World profiles that industry, from film to print, music to theme parks-and shows exactly how to find and reach your market in today's insanely competitive marketplace. Report DMCAĮntertainment is now a $500 billion industry that reaches into every corner of human life. If you are author/publisher or own the copyright of this documents, please report to us by using this DMCA report form. The uploader already confirmed that they had the permission to publish it. The Entertainment Marketing Revolution: Bringing The Moguls, The Media, And The Magic To The World
0 kommentar(er)
